Career Opportunities at Yokogawa Fluid Imaging Technologies

Digital Marketing Specialist

About the Role:

We are searching for a talented Marketing professional to add to our team!

As a key employee in the Marketing Team, you will be responsible for expanding our digital presence for Yokogawa’s innovative imaging solutions in flow imaging microscopy, confocal microscopy and high-content analysis, driving lead generation, and supporting our mission to advance imaging analysis technology.

Essential aspects of this role include overseeing website content creation and performance, executing digital marketing campaigns, managing SEO and SEM strategies, and analyzing marketing data to inform strategic decisions. The ideal candidate is both analytical and creative, with a strong grasp of digital tools and trends.

This position requires excellent communication skills, creativity, attention to detail, the ability to multitask and navigate changing priorities, and the ability to work cross-functionally with sales, customer service, and other teams.

Primary Duties and Responsibilities:

• Website Management
  • Maintain and update the company website using CMS platforms (e.g., HubSpot, WordPress).
  • Ensure content is accurate, engaging, and aligned with our brand and SEO best practices.
  • Collaborate with internal and external teams to support website strategy, campaigns, content creation, and updates.
  • Monitor site performance and implement improvements to enhance visibility, speed, and user experience.
• Digital Campaigns & Advertising
  • Plan, execute, and optimize digital marketing campaigns with digital media partners, email, and social media.
  • Develop and test landing pages and digital assets to improve conversion rates.
  • Manage digital campaign budgets and ensure campaigns meet performance goals.
• SEO & SEM
  
  • Conduct keyword research and implement on-page and off-page SEO strategies.
  • Optimize website content and structure for search engine visibility.
  • Manage and optimize Google Ads campaigns to maximize ROI.
• Analytics & Reporting
  • Track and analyze website and campaign performance using Google Analytics, Google Tag Manager, HubSpot, and other tools.
  • Create dashboards and reports to communicate insights and recommendations.
  • Monitor KPIs and adjust strategies based on performance data.
• Content & Email Marketing
  • Collaborate on the creation of digital content, including blog posts, application notes, white papers, and case studies.
  • Support email marketing campaigns, including list segmentation, A/B testing, and performance tracking.
  • Ensure all content is optimized for SEO and user engagement.
• Marketing Research & Strategy
  • Stay current on digital marketing trends, tools, and best practices.
  • Conduct competitor and market research to inform campaign strategies.
  • Contribute to brainstorming and testing new digital initiatives.

Experience and Technical Requirements:

• Bachelor's degree in Marketing, Communications, or a related field.
• 5+ years of experience in digital marketing, preferably in a B2B or scientific environment.
• Proficiency with CMS platforms (e.g., HubSpot, WordPress), Google Ads, Google Analytics, and SEO tools (e.g., SEMrush, Moz).
• Experience with marketing automation tools (e.g., HubSpot, Mailchimp).
• Familiarity with HTML/CSS and basic web development.
• Excellent communication, project management, and analytical skills.
• Ability to work independently and collaboratively in a fast-paced environment.
• Graphic design skills (Adobe Creative Suite or Canva) are a plus.
• Experience in scientific or technical industries is highly desired.
• Experience with project management tools (e.g., Monday.com, Asana) is an advantage.

Work Environment:

Office environment with occasional travel to trade shows, conferences, and business meetings (up to 20% travel domestically or internationally).

Physical Requirements:

This position involves working in and moving around an office environment and/or home office. It involves extensive use of computers and telephones in an environment with some background noise. It requires communication with employees, corporate partners, customers, visitors, vendors, contractors, and others. Some work outside of regular business hours may be required, depending on office location. Travel by air, car, or other means of transportation may be required.

Field Service Engineer

About the Role: 

We are looking for a key member of our Customer Service team with a background in chemical or biomedical engineering, physics, chemistry, biochemistry, or aquatic sciences. We are an innovation leader and manufacturer of analytical instruments and software used in the biopharmaceutical, aquatics, and materials industries.

As a Field Service Engineer, you will join a dynamic team with the mission to provide world-class FlowCam support and service to our diverse customer base.  You will be traveling approximately 50% to customer sites for installations, training, and service of our portfolio of FlowCam instruments. You will be interacting daily with our sales, engineering, software, manufacturing, and marketing teams, as well as our international partners. 

If you are looking for a role where you can travel and combine your technical background with your interpersonal skills and desire to work with customers, this job is for you!

This position requires approximately 50% travel, including domestically and internationally.

This position is located at our headquarters in Scarborough, Maine, or can be remote in California after completing training at our Scarborough, Maine headquarters.

Primary Duties and Responsibilities:

• Performing installations, validation (IQ/OQ), preventative maintenance, and repair services at customer sites, both domestically and internationally
• Training customers on how to use our instruments and software
• Providing technical support and troubleshooting instruments and software by phone and email when not traveling
• Making suggestions for product improvements based on customer feedback
• Assisting with new instrument and software testing

Experience and Technical Requirements:

• Associate degree required, bachelor’s degree preferred in Chemistry, Chemical Engineering, Biomedical Engineering, Physics, Biology, Biotechnology, Marine Sciences, or other relevant disciplines
• 2-5 years experience in a scientific, laboratory, or technical role
• Prior experience in a customer or product service role is a plus

What you Need to Succeed:

• An analytical mindset, excellent problem-solving skills, and attention to detail
• Ability to multitask and navigate changing priorities
• Excellent written and verbal communication skills
• Proficient with Windows operating systems and Microsoft Office
• Familiarity with CRM systems and customer support software is a plus
• Willingness and ability to travel to customer sites (50%)
• Ability to lift an instrument (up to 50 lbs.)

Schedule:

• Monday to Friday, full-time, flexibility as needed

Manufacturing Technician

About the Role:

We are seeking a Manufacturing Technician to join us full-time on our FlowCam product manufacturing line in our Scarborough, Maine headquarters. The Manufacturing Technician will be assembling and testing components and sub-assemblies for our high-tech flow imaging microscopy instruments as well as providing troubleshooting and technical assistance to other team members.

Primary Duties and Responsibilities:

• Assembling optical and mechanical subassemblies to finished product level
• Load computer operating system and configure network settings and peripheral components
• Install VisualSpreadsheet software and configure instrument operating parameters
• Perform optical alignment for camera and laser systems
• Operate electronic test and soldering equipment
• Read and follow process instructions, schematics, and mechanical drawings

Education:

• High school diploma or GED required
• Associates Degree preferred

Experience and Technical Requirements:

• 2-4 years of experience in equivalent field
• Solid software abilities: MS Office - Word, Excel, Outlook proficiency necessary
• Ability to work with minimal assistance or supervision
• Ability to work as a member of a team
• Ability to work in environments experiencing routine and rapid change
• Excellent organization, and decision-making and problem-solving skills
• A positive attitude with a high level of energy and enthusiasm
• Technical certification in Electronics desirable
• Experience with lean manufacturing and/or six sigma desirable
• Excellent verbal communication skills
• Ability to prioritize, multi-task, and not be afraid to ask questions

Physical Requirements:

This position involves working in and moving around a climate-controlled production environment. It involves working in an assembly environment with some background noise. It involves communication with employees. This position requires the ability to lift an instrument (up to 50 lbs.)